OUR STORY

 
 

Three decades of managing beauty, fashion and retail companies, from large groups to
family-owned businesses, indie brands backed by PE firms and start-ups funded by VCs.

Strong advocate of adopting a data-driven and content-led omnichannel commercial strategy to unleash the full potential of a brand in a profitable way.

Early adopter of digital technologies and a pioneer in the development of beauty e-commerce platforms.

Since 2019, managing his own boutique consultancy, Palix Unlimited, providing M&A Advisory, Board Roles, Strategic Expertise to entrepreneurs, investors and executives active in the beauty and wellness industries.

Always on the look-out for the latest consumer and technology trends, Palix Unlimited is well connected to the hidden gems and rising stars of the indie beauty and wellness industry.

More information on the services we provide @ X SERVICES and our clients @ X CLIENTS

 
 

KEY MILESTONES

 
 
 

OUR KEY LEARNINGS

Unlimited success starts with a real purpose and a genuine story that will capture a loyal audience.


Weave inspiration with data to create a sense of belonging among your customers, follow them wherever they go to continuously offer the most amazing experience.


When building a profitable beauty business, remember product margin is king and brand is queen.


Less is often more, bootstrap first, then secure smart investors that will help you scale rapidly.


Good execution is everything, plant one flag at a time, be patient and you will reap the rewards.


In today’s world, sustainability and inclusivity are no longer an option, just embark and thrive on this never ending, steep, gratifying journey.

A sincere smile, some good laugh and an all-time honesty unlock amazing opportunities and are the best ways to build a long-lasting business.

Once successful, give back some of your time, share your invaluable experience and reinvest your capital.
Not only will you be doing good, it will also elevate you.