X SERVICES

 

M&A Advisor, Board Director and Strategic Expert servicing entrepreneurs, investors and executives in the beauty and wellness industries.

 
 

With a proven track record as dealmaker and a seasoned experience as beauty operator, Palix Unlimited offers a unique combination of M&A expertise and business acumen.

Prior to negotiating with an acquisition target, we do a detailed audit and identify how to best create sustainable value. Whether it is for growth capital, a carve-out, a build-up or a turnaround, we know how to identify the most relevant financial and trade partners. After a thorough selection and a competitive process, we conclude the transaction with an investor who shares a similar vision and gives the highest value for the business.

We manage or participate to the Board of Directors of several beauty groups and indie brands where we organize an effective governance, help articulate the best strategy and leverage the business through our extensive
industry connections.

 

  Our mission:

Connect the best entrepreneurs with the right investors for
unlimited success and strong value creation.

Our-mission--nurture-your-brand,-growth-hack-your-business,-gen.jpg
 

 EXPERTISE

 

FUND-RAISING & GROWTH CAPITAL

We solely work in beauty & wellness and have built over time personal relationships with a comprehensive spectrum of worldwide investors, including business angels and HNWIs, family offices, corporate venture funds, VCs and PEs. We are recognized as a global expert speaking at the best beauty, wellness and longevity investors conferences worldwide.

From Seed to Series A and B, Palix Unlimited knows how to secure growth funding with smart investors who share a common vision and have a compatible time horizon with the entrepreneur. This unleashes maximum value for all parties.

We offer early-stage companies a flexible fee structure such as providing services in exchange for equity.

 

M&A ON BUY-SIDE & SELL-SIDE

With a proven track record as dealmaker for transactions between $10mio & $100mio and a seasoned experience as beauty operator, Palix Unlimited offers a unique combination of M&A expertise and business acumen.

Whether it is for a buy-side or sell-side mandate, we know how to identify hidden gems, shape a compelling investment case and manage an efficient off market or open bid transaction process.

Beauty & wellness is now a globalized industry. To structure and negotiate the best possible terms, we have built a personal relationship with all the large strategic buyers and financial partners but have also access to a proprietary base of mid-size players, brand platforms, new beauty groups and fast-growing brands in both developed and emerging markets.

 

TURNAROUNDS, CARVE-OUTS & BUILD-UPS

Turnarounds need to execute fast cost rebasing and get quick access to fresh capital.

Carve-outs require utmost discretion, pro-active preparation and perfect execution with a selected partner experienced in taking over a divested brand.

Build-ups require a merciless selection among potential targets and a well-oiled integration process to leverage mutualized resources.

Palix Unlimited has senior and operational experience in turning around, carving-out and building-up beauty brands within existing beauty groups and platforms.

 

CORPORATE VENTURE & INCUBATION

Beauty groups now fully recognize the value of partnering with innovative brands and beauty tech start-ups through corporate venture and incubation programs.

Palix Unlimited is an experienced partner to help you build venture studios, scan the market and do early sourcing of innovative ventures most relevant for your business.

 

BUSINESS STRATEGY & BRAND POSITIONING

In a beauty environment every day more competitive, having a clearly differentiated brand positioning and a strong, acclaimed by consumers storytelling is the fastest route to unlock and fast-track strong shareholders value.

Palix Unlimited has a large experience in launching, retailing and building a beauty business through competitive analysis, consumer insights, meticulous budgeting and appropriate funding.

 

OMNICHANNEL DISTRIBUTION, DTC,
E-COMMERCE & RETAIL

Palix Unlimited knows how to implement an efficient omnichannel distribution that will include the best worldwide beauty and personal care retailers, some fully owned stores, a strong e-commerce platform and alternative channels such as spas, clinics, gift shops and concept stores.

This approach requires to properly organise supply chain, content management and consumer data in order to offer a consistent consumer journey across all touch points.

 

INTERNATIONAL DEVELOPMENT & PARTNERSHIPS

A successful beauty and wellness domestic brand must demonstrate real traction outside of its home market to drive attractive valuations and become a prime acquisition target for a large strategic buyer.

Palix Unlimited is experienced in planning and orchestrating an international, cost-effective expansion with the most relevant distributors and retailers to achieve high and sustainable value creation.

 

BOARD ROLES AND GOVERNANCE

Whether a business is still founder-led or already managed by a professional executive team, good corporate governance is of paramount importance to navigate the pitfalls and opportunities of fast growth and an evolving captable.

As independent Chairperson or Board member, Palix Unlimited brings the clarity needed to make informed business decisions while protecting the rights of all the stakeholders.

When an M&A transaction conducted by Palix Unlimited leads to a Board role, we facilitate the transition with the founder, make sure the full value of the investment is realized and validate funds are used in the most effective way.